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Title: Destination image perceived by domestic tourists: The influence of Generation Gap
Authors: Seabra, Cláudia 
Pereira, Andreia
Silva, Carla
Abrantes, José Luís 
Reis, Manuel
Paiva, Odete 
Keywords: Domestic Tourism; Destination Image; Cognitive Image; Affective Image; Generation Gap
Issue Date: 2020
Publisher: Varna University of Management
Project: UID/ECO/00124/2013/Social Sciences DataLab, Project 22209 
UIDB/ 04084/2020 
Serial title, monograph or event: European Journal of Tourism Research
Volume: 25
Issue: 2506
Abstract: The first type of tourism was essentially domestic. However, tourist activities have become a major trend lately, particularly in some locations. According to UNWTO (2016), domestic tourism involves an estimated volume of 5 to 6 billion tourists across the whole world. As a result, some destinations consider it imperative to promote and develop domestic tourism, since it represents an important input to local and national economy. Notwithstanding these facts, most actions taken and research conducted focus on international tourists. An empirical study involving 622 domestic tourists reveals that the main cognitive destination image dimensions are Simplicity and Authenticity, Good Environment, Relaxation and Socialization, Good Infrastructures, Nostalgia and History and Culture. Regarding the affective attributes, most tourists in the sample have strong positive feelings regarding the visited destination. In addition, results prove that those tourists’ generational differences influence the way they build the cognitive and affective images of a certain destination. The discussion focuses on the kind of implications tourism destinations may have for Management and Marketing.
ISSN: 1994-7658
Rights: openAccess
Appears in Collections:I&D CEGOT - Artigos em Revistas Internacionais

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