Torres, Pedro
Claim profile
Loading...
2
0
20
0
false
Credit Name
Torres, Pedro
Name
Torres, Pedro
Variants
Torres, Pedro Marcelo Amado Garcia da Rocha
Unidade de I&D
Email
pedro.torres@uc.pt
Scopus Author ID
Status
UC Researcher
Biography
Pedro Torres holds a PhD in Business Administration (Strategy) from the University of Coimbra, obtained in 2012, and a MBA from Católica-Lisbon University. He is currently Professor and Coordinator of the MBA for Executives at the School of Economics University of Coimbra (FEUC). He teaches Marketing and Strategy in several courses. He is a Research Member at the Centre for Business and Economics Research (CeBER). His research has been presented at international conferences and has been published in peer-reviewed international journals, such as the Journal of Business Research and Marketing Intelligence & Planning. His research pipeline includes topics, like digital marketing, entrepreneurship and innovation. He is also Member of the Board of APEU, where he coordinates several activities of knowledge transfer from FEUC to the society, including the Post-Graduation in Digital Marketing.
Loading...
3
0
20
0
false
Type
Fulltext
Results 1-4 of 4 (Search time: 0.027 seconds).
Issue Date | Title | Author(s) | Type | Access | |
---|---|---|---|---|---|
1 | 27-Feb-2015 | Como tornar os procedimentos conhecidos por quem tem que os aplicar | Costa, Daniel Homem Ferreira Marques da | masterThesis | openAccess |
2 | 29-Sep-2015 | Comunicação direta mobile : um caso de estudo numa empresa de retalho | Cunha, Sara Margarida Moreira da | masterThesis | embargoedAccess |
3 | 18-Sep-2015 | A inovação e o sistema de incentivos para a prosperidade das organizações e dos países | Regadas, Ana Sofia Caceiro | masterThesis | openAccess |
4 | 15-Sep-2015 | Plano de marketing digital para uma marca diversificada | Abrantes, Natacha Fonseca | masterThesis | openAccess |