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https://hdl.handle.net/10316/114899
Title: | Enterprise Servitization: Practical Guidelines for Culture Transformation Management | Authors: | Moraes, Caroline Relva de Cunha, Paulo Rupino da |
Keywords: | servitization; enterprise culture; PSS transformation; culture management | Issue Date: | 2022 | Publisher: | MDPI | Project: | UIDB/00326/2020 UIDP/00326/2020 |
Serial title, monograph or event: | Sustainability (Switzerland) | Volume: | 15 | Issue: | 1 | Abstract: | We propose a framework based on ADKAR (awareness, desire, knowledge, ability, and reinforcement) with guidelines tomanage the organizational culture change required for servitization—the transition of a company towards a product–service system(PSS) businessmodel that provides cohesive delivery of products and services, increasingly supported on digital technologies. We departed from a systematic literature review across five academic databases, covering human and technological aspects, that confirmed corporate culture as one of the pillars of a successful transformation, along with relevant factors to account for. The results of this work have both theoretical and managerial implications. Companies can apply the framework to support planning implementation strategies that require a corporatemind shift. Finally, we identified directions for future servitization research. | URI: | https://hdl.handle.net/10316/114899 | ISSN: | 2071-1050 | DOI: | 10.3390/su15010705 | Rights: | openAccess |
Appears in Collections: | I&D CISUC - Artigos em Revistas Internacionais FCTUC Eng.Informática - Artigos em Revistas Internacionais |
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Enterprise-Servitization-Practical-Guidelines-for-Culture-Transformation-ManagementSustainability-Switzerland.pdf | 1.63 MB | Adobe PDF | View/Open |
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