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Provas Académicas
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Lu, Jiang Liang
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Issue Date
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28-Sep-2022
The main purpose of this study is to explore the factors that influence purchase intentions for electronic cigarette among young adults. The results of the study provide evidence and recommendations on the factors that influence consumers' intention to purchase e-cigarettes. That is, the role of health consciousness, habit and flavored tobacco ban on consumer purchase intention and behaviour within the expanded framework of Theory of Planned Behavior.
Lu, Jiang Liang
masterThesis
openAccess
